VALDESE, N.C. - Color, design, and material trends evolve every season and the product team at Valdese Weavers tracks these shifting trends and is translating them into textile stories. As a completely vertical manufacturer, Valdese Weavers is able to leverage their on-site dye house to create custom colors and use their exclusive yarns to make truly trend setting collections.

The pandemic really accelerated a shift towards warmer, more comforting colors and materials being used in the home. The influence of earthen and botanical shades are prevalent in this new palette as people seem to rediscover their love for nature and embrace the calming spirit of the outdoors. There has been a gravitation towards rich colors like Dark Ivy that evoke strength and endurance, but also a yearning for soft, muted tones such as Fog Green that is a much more quiet and therapeutic shade.

The rawness of ancient desert canyons and sunbaked terracotta inspired the color Red River Clay. This deep shade reminds us that Earth is the greatest artist of all and when touched by sunlight, these pure colors are warmed into more subdued clay tones that convey a sense of coziness. These color trends and other emerging colors, have been a part of transforming homes into a more comfortable and inspired place to live, work and play.

The new shades are translated in all of the Valdese Weavers brands, including Circa 1801, Valdese Weavers, InsideOut Performance Fabrics, Sustain Performance Fabrics, Crypton Home and Seaqual. The Valdese Weavers showroom is located at 311 North Hamilton Street and it will be open during the International Textile Alliance (ITA) 2021 Showtime next week.

www.valdeseweavers.com