Tropitone Furniture Company Inc. has increased its square footage in Irvine, California, by 25%, with a new facility located across the street from its current headquarters and manufacturing facility. The company intends to have the new facility fully operational during the first quarter of 2014.

Cap Hendrix, president and CEO, says, “A critical component of Tropitone’s strategy is to provide a nimble response to continuously evolving customer requirements. In 1970, 16 years after Tropitone began in Sarasota, Florida, we established a facility in Orange County, California, providing the bicoastal presence we enjoy today.”

He explains that the company believes that a responsive business model—based on the principles of close-to-market locations, manufactured- to-order products, and short cycle time—creates unique value in the marketplace. He adds, “This significant expansion of our presence in Southern California strengthens our dedication to providing customers what they want, when they want it.”

The new facility will be dedicated to product design and development, marketing, sales, and corporate support, including finance. It will also house a product showroom. The warehouse space will include a logistics center for materials with long lead times.

“Our facilities are located in the Irvine Spectrum area of Orange County,” Hendrix adds. “We are part of a master plan that seamlessly integrates transportation, housing, offices, manufacturing, warehousing, retailing, restaurants, entertainment, and parks into a cohesive community. Space in this area is highly desirable and very much in demand. We are very fortunate to have found a space perfectly suited for Tropitone’s needs, literally across the street from our current facility.”