Treasure Garden, award-winning manufacturer of outdoor umbrellas, shade, and accessory products, has introduced a new replacementcanopy program, offered to retailers within its dealer network. The umbrella replacement canopies that fall within the Treasure Garden CARE program are available in three sizes: 7.5, 9, and 11 feet. All units within the expanded program include an attractive and easily merchandised packaging design.
Jeff B. Dorough, vice president of sales and marketing for Treasure Garden, says, “We are now able to provide an even larger program to create excitement at retail via addon sales. With the expansion of this program, retailers now have the potential to sell additional canopies for their customers’ umbrellas, not only for normal wear replacement, but also for multiple- use options.” Consumers using the replacement canopies in the program can easily change colors or styles for special events, holidays, or seasonal decor updates.
The program includes 100% solution- dyed, high-performance TGEX fabrics in seven fabric grades and a wide array of color choices. The see through packaging allows consumers to select the canopy color, as well as providing product descriptions. Equipped with grommets for hanging, each unit can be merchandised adjacent to other Treasure Garden CARE products.
Replacement canopies within the program are available in single– and double–wind-vent designs. The 7.5- foot single-vent canopy accommodates the company’s collar-tilt, pushbutton, and commercial models.
The 9-foot single– and double– wind-vent replacement canopies will fit the collar-tilt, Starlight collar-tilt, wood, autotilt, push-button, and commercial umbrella designs. The 11-foot collar- tilt, Starlight collar-tilt, and autotilt umbrellas have replacement canopies available in single– and double–wind-vent styles. “With the large selection of sizes, models, and fabric choices, our retailers can custom select an assortment to suit their preplanned in-store displays,” Dorough says.