The Outdoor GreatRoom Company™ (OGC) has announced a new logo. Hilary Mays, marketing-content specialist, says, “As we continue to evolve and innovate, our brand must grow with us.” For the past year, the company has worked to refresh the brand, and this new logo is the final step in that process. The new visual identity reflects how OGC wants to be perceived in the marketplace: as something modern, innovative, and fun.

“The logo itself is a redesign using elements from our first logo—respecting the past, while preparing for the future,” Mays says. “The new logo