THE HAMMOCK SOURCE has made a $10,000 donation to the American Cancer Society (ACS), toward cancer research, through its Original Pawleys Island division. A formal check presentation was made by the executive team to representatives of the ACS at The Hammock Source’s corporate headquarters.

With 150 employees participating in the event, it was not difficult to find someone in the company who had either directly or indirectly been affected by cancer. In early 2015, The Hammock Source partnered with Making Strides, a division of the ACS, to donate a portion of all Original Pawleys Island furniture sales to cancer research.

Pink HDPE lumber was brought in to create awareness chairs that were displayed at trade shows throughout the year, including High Point Market, Las Vegas Market™, and Casual Market Chicago. Many retail partners displayed the pink furniture in their stores as well. “When the endeavor first began, many couldn’t believe we would be donating a portion of all furniture sales. The response has been more than we hoped for,” Reid Roney, executive vice president, reports.

The Hammock Source’s employees also got behind the endeavor, filling out cancer-awareness donation ribbons. So many ribbons were donated that three walls at the plant were filled. These Walls of Hope were funded with $1, $5, and $100 donations. The employee donations were made in addition to the donation from furniture sales.

Walter Perkins III, CEO, says, “The Hammock Source is committed to the ACS for the foreseeable future. We recognize the valuable work the ACS does, and we want to do our part in helping find a cure for cancer.”