Gabriella White LLC (Pelham, Alabama), parent company of Summer Classics and Gabby, recently announced the appointment of four employees to key positions. William White has been named president and will have responsibility for all of the company’s operations. White reports directly to Bew White, CEO and founder. In 2008, William White founded Gabby, the indoor division of the company, and he served as Gabby’s president. Under his leadership, both Gabby and Summer Classics have increased their brand presence and have improved operations.

Nicki Hayes was hired by Gabriella White to serve as chief marketing officer. Hayes is a veteran marketing executive with experience leading marketing efforts and product development for premier lifestyle brands. She will oversee national marketing strategy and product development and will drive revenue growth.

James Oh joins the company as associate vice president of sales. Oh will be responsible for coordinated sales efforts, developing new business opportunities, and creating customized solution to meet customer needs. He has more than 20 years of multistore and sales experience.

Elaine Yancey was hired as director of customer experience. Yancey has more than 25 years of experience in customer service, operations, and leadership roles in both retail and nonprofit organizations. She will lead the company’s customer-relations program.