OUTDOOR LIVING AND LUXURY CASUAL FURNISHINGS continue to draw a positive response from the home industry’s retail and design buyers. During the fall 2015 High Point Market, Pride Family Brands’ contemporary collections (coupled with custom design options) gained positive marks from show buyers. Durable aluminum furnishings in contemporary motifs and enhanced metallic powder-coat finishes scored big, as the potential of the outdoor category continues to grow.

“The response from buyers in High Point was once again very positive to the outdoor segment, as well as to our latest introductions. Attitudes were upbeat, with buyers also being attracted to the trending modern aesthetic the Pride designers have tapped into,” according to Rory Rehmert, senior vice president of sales and marketing for the Florida manufacturer.

Pride’s 2016 contemporary collections were joined by additional traditional introductions, as well as by innovative fire features, in an effort to provide a complete outdoor story. Design professionals also responded to Pride’s ability to handcraft each piece individually, with the finishes, fabrics, designs, and details needed for the creation of oneof- a-kind outdoor rooms.

“Retailers and designers are now realizing the potential to enhance previously interior-only client projects to include the outdoors,” Rehmert says. “This has resulted in greater interest in the category and our heightened High Point Market traffic.”