The Outdoor GreatRoom Company hosted its fifthannual company-wide conference on Aug. 21-22 at its corporate headquarters in Burnsville, Minnesota. Staff, sales representatives, and some customers from across the U.S. and Canada were brought together for this two-day event.

A main focus of the conference was the release of the Crystal Fire Plus burner technology to customers and a new program for commercial or contract use. Another highlight included a Light the Night event featuring new product previews, sales and product training, and food trucks.

“We had outstanding feedback on all of the Crystal Fire Plus technology and new SKUs that will be available later this fall and 2020,” says Joey Shimek, vice president of sales. “The event created a lot of strong momentum going into the second half of the year and 2020.”

Other activities included presentations, roundtable discussions, a lake cruise, and dinner. “This is a great learning opportunity for all of us and the added bonus is having fun while working,” says Renee Schmitz, vice president of business development. “The event is a great reminder on how fortunate The Outdoor GreatRoom Company is to have such great customers.”

The goal of this annual conference is to bring customers and key representatives together to provide valuable feedback, prompt conversations, and create a fun, engaging environment. As the market continues to grow, the event becomes key to effectively supporting each other for success throughout the year.

The Outdoor GreatRoom Company manufactures innovative, upscale products with design appeal for indoor and outdoor living spaces. For more information, visit www.outdoorrooms.com.