With more than 900 exhibitors, it can be challenging to stand out during a crowded trade show attended by more than 7,000 people. TUUCI did just that, however, during the recently completed Hospitality Design Exposition & Conference (HD Expo) in Las Vegas, Nevada, receiving a Product Design Award for its Ocean Master MAX cantilever parasol.

For the past 16 years, the International Interior Design Association, in cooperation with HD Expo, has presented Product Design Awards in several categories, recognizing the most innovative offerings during the hospitality industry’s largest annual trade show. The Ocean Master MAX cantilever was selected as the leader in the cate- gory of individual furnishings in the case-goods and freestanding-furniture segment.

Dougan Clarke, chief shade architect for TUUCI (Miami, Florida), says, “The gratifying aspect of this award is the fact that it’s presented by design professionals who truly appreciate the commitment required to create products that are as beautiful as they are effective in meeting customer needs. Our team is focused intensely on service to professional interior designers and the hospitality industry, which makes this award during HD Expo a validation of our strategic direction as an organization.”

As is true of the entire TUUCI product line, the Ocean Master MAX cantilever merges art and engineering within a highly functional shade structure. A polished and anodized marine-grade canopy structure cantilevers from a sturdy oval- shaped mast, easily closing over tables and chairs. With a patent-pending 4:1 tandem-retrieving crank system, the Ocean Master MAX cantilever provides up to 144 square feet of uninterrupted shade.

Available in a classic canopy style, the cantilever is crowned with TUUCI’s ocean-sail finial design. It offers graceful and generously pro- portioned shade to any sun-drenched environment and is timelessly designed for all enclaves, traditional and contemporary.