Two industry leaders have come together to offer exciting new alternatives in flexible vinyl fabrics. Phifer Inc., the world’s leading producer of energy-saving fabrics, is the latest company to sign a Dow inside trademark licensing agreement with The Dow Chemical Company, the science and technology leader.

Phifer will be using Dow Ecolibrium bio-based plasticizers in several of its vinyl-coated fabrics in the window-covering, sun-control/shade, floor-covering, wall-covering, and outdoor-furniture fabric markets. Phifer rolled out the first of these applications in SheerWeave®sun control fabrics at Vision: The International Window Coverings Expo 2012, held in April in Chicago, Illinois.

Mark Edward, senior executive vice president of sales and marketing for Phifer, says, “Our SheerWeave interior sun-control fabrics were the first to be certified by the Greenguard Environmental Institute for superior indoor-air–quality performance. By incorporating Dow Ecolibrium into our process, we not only have the potential to reduce our own manufacturing carbon footprint, but also offer our end users a greener fabric solution that maintains the same performance, look, and feel of standard SheerWeave sun-control fabrics.”