the Designer Sales Division of Castelle recently received approval for its presentation, Furnishing the Great Outdoors— Tomorrow’s Opportunity, Here Today, for continuing-education units (CEUs). The presentation, designed to educate design professionals about the outdoor segment, has been approved by the Interior Design Continuing Education Council (IDCEC). Elements of style, trends, and the sales potential of the category are covered in the one-hour talk.
Derek Ritzel, CEO of Castelle, says, “We recognize the need to educate the designer segment with regard to the outdoor category and its potential. With this presentation achieving CEU approval, design professionals will now also be able to earn needed credits while acquiring this category-specific information and insight.”
The presentation has been approved for a renewable two-year period through IDCEC. Each presentation is reviewed to meet the requirements of the group. Multiple members of the Castelle Designer Sales Division (including Melissa Roman, director of designer sales) are approved to conduct the presentation.
Topics in the presentation include the history and growth of the outdoor category, market share, research, and reasons for designing for the outdoor room, as well as outdoor-living trends. Design groups interested in hosting the presentation can contact Roman at Castelle.
“The development of this presentation was in keeping with the professional goals of the CEU process,” Roman says. “With our desire to encourage designers to embrace the outdoor segment, the more we can assist in this process, the better equipped they will be as the category continues to grow.” Roman conducted the program during Design Outdoors Canada in March.