Pellet Grill Founder to Join Grill Manufacturer
On September 21, 2018, In Industry News by Greg Thompson
PHOENIX - Louisiana Grills (Dansons, USA) has announced that the original founder of the pellet grill, Joe Traeger, has joined the Thiessen family at Dansons to elevate the Louisiana Grills brand and product portfolio. In this partnership, Traeger will be developing new pellet grilling products alongside Louisiana Grills founder and pellet grill innovator, Dan Thiessen.
Raised by an inventor father, Joe proceeded down his own path of innovation developing the first pellet grill to market. Traeger, a longtime grilling enthusiast, was inspired to create a new grilling experience after a friend shared a bucket of wood pellets. This bucket of wood pellets inspired Joe’s original innovation and the first pellet grill was born in 1983 in the signature Traeger barn, which still sits as a landmark in Mount Angel, Oregon.
“I love creating products that bring people together and that’s what grilling does; it brings people together and allows them to create lasting memories,” Joe Traeger, Product Development, Dansons
Joining Louisiana Grills provides a unique opportunity for Joe Traeger to keep his passion and drive for pellet grills alive. Joe’s son and longtime pellet industry veteran, Brian Traeger, will also be joining the organization as Divisional Sales Manager. The families look forward to bringing next level grilling products to market.
“By adding Joe Traeger to the Dansons organization, we see opportunity to reignite the industry with new innovations and exciting products. As the industry founder, we feel Joe can bring unmatched expertise to our growing organization and we’re thrilled about the endless possibilities. No doubt this partnership was God putting us on a similar path; He prepared our hearts so we could work together – and enjoy it!” Dan Thiessen, CEO, Dansons
See what Louisiana Grills brings to the table at the National Hardware Show May 8th – 10th, in Las Vegas, NV. LG is a must see and at the NHS you will be able to feel the difference between LG and its competitors. LG will be at booths 450 (inside) and 11735 (outside).
