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ICFA Industry Roundtables Offer Education and Networking

The International Casual Furnishings Association (ICFA) will host its fourth annual industry roundtables from noon to 6 p.m. on September 19, the day before Casual Market Chicago begins. The event will include discussions of marketing to younger consumers through social media, understanding key performance indicators, marketing/selling on the internet, consumer financing opportunities, special events and promotions, handling transportation and logistics, and recruiting great sales associates.

Each attendee will participate in three one-hour sessions. The roundtables will be held at the Merchandise Mart. Lunch will be available at noon, and the program will begin at 1 p.m. Following the afternoon program, Klaussner Outdoor will host a reception from 6 to 7 p.m. in its showroom (suite 16-100). Registration for the event (at www.icfanet.org) is $25 for ICFA members and $50 for nonmembers; door prizes will be awarded. Sponsors of the event include Sunbrella®and Treasure Garden.