Panama Jack, the brand built on beach living, is making a big splash in the furniture market this fall. The company will introduce three new collections of outdoor furniture and a new collection of indoor furniture at an expanded showroom at High Point Market October 13-18. Panama Jack’s Coronado dining set—the centerpiece of an indoor collection launched last spring—was also named a finalist in the prestigious Pinnacle Awards competition sponsored by the American Society of Furniture Designers.

New to the home furnishings market only two years ago, Panama Jack furniture is now carried by more than 100 top retailers across the country.

“Panama Jack furniture has been very well received by retailers,” said Stephen Giles, president of Palmetto Home, which designs and manufactures the company’s indoor Home Collection. “They like the fun lifestyle it represents, and appreciate its great styling and good value. Pieces are also selling extremely well. One retailer told me, ‘it’s the ‘quickest thing out the gate.’”

Panama Jack has been working closely with its partner retailers to create a comfortable “oasis” on showroom floors that evokes the cool, casual vibe of the brand. A Panama Jack beach-cruiser bike might be displayed next to a signature chaise lounge, for example. Increasingly, retailers are also showing pieces from Panama Jack’s outdoor and indoor collections together.

“There’s a definite synergy between Panama Jack’s Home and Outdoor collections and it’s creating a lot of excitement at market,” Giles added.

“We are very pleased that Panama Jack furniture is resonating so strongly with retailers and consumers,” said company President Kim Manna. “People today are looking for value and versatility in the products they buy, whether it’s sunscreen products or patio furniture. We are proud that people know, with absolute certainty, that they have those attributes in Panama Jack products.”

The new offerings from the Panama Jack Outdoor Collection are St. Barth’s, Fire Pits and Adirondack. Designed and made by exclusive outdoor licensee Pelican Reef Wicker, the new product lines target younger consumers with lower prices and more casual styling.

St. Barth’s consists of a six-piece sectional, stackable chairs, chaise lounges, barstools and woven tables in various sizes. The pieces are constructed of an extruded powder-coated aluminum frame, which are then woven with a thick brown fiber. The modular sectional retails for $1,999.

The Fire Pits Collection features a 30-inch copper fire pit with a metal base. The fire pits transform routine outdoor get-togethers into warm, intimate gatherings, ideal for families and friends. Prices start at $149.99 retail.

The Adirondack Collection consists of colorful Adirondack chairs made from cypress wood. They are made in the USA with stainless-steel hardware and finished in Sherwin Williams paint. Panama Jack’s signature Chairman of the Boards, Sailfish and Parrot logos emblazon the chair backs. The new chair retails for $399.

Panama Jack’s Outdoor Collection introduced two new collections last year—Island Breeze and Leeward Island. A sixth collection—Umbrella—is also in the works, and will be sneak-previewed at High Point Market.

The latest line in the company’s Home Collection is the Key Biscayne Collection. This newest offering features a full line of bedroom, dining room and living room furniture. An interlocking weave pattern gives the pieces a fresh design element and visually-appealing texture. The new collection is hip, innovative and equally at home in a modern loft or a seaside condo. Its Queen panel bed retails for $799.

There are four earlier collections in Panama Jack’s Home Collection—Old Havana, Eco-Jack, Island Breeze and Coronado. The dining set from the Coronado Collection is a finalist in the Pinnacle Awards’ “Casual Dining” category. The American Society of Furniture Designers competition promotes excellence, innovation, education and originality in furniture design. Winners will be announced at an October 15 ASFD awards ceremony at High Point Market.