Brown Jordan Outdoor Kitchens has just launched its annual Outdoor Living Report. The report is informed by insights from a new Harris Poll Survey and trend forecasting from experts like landscape designers Fernando Wong and Keith Williams, brand creative director Daniel Germani, HGTV Star Alison Victoria, and more.
Key findings include confirmation that outdoor spaces are more important than ever, with 82% of American homeowners recently surveyed reported they’re more interested in updating their outdoor living spaces than they were prior to the pandemic. See below for more highlights.
Growing Demand for Outdoor Kitchens
• 65%…
CANOGA PARK, CA - Ortal has a new log media for its premium Wildness Collection of fireplaces – Chopped Wood. The natural, rough look of split logs accentuates the ultra-realistic gas or propane flames of the new Wilderness Collection fireplace line.
Available exclusively for Ortal’s Wilderness Collection, the new Chopped Wood media option joins the attractive assortment of wood media designs Ortal currently offers. Combined with patent-pending Firelog Technology, the new Chopped Wood media option delivers the ambiance of a wood fire in a gas fireplace.
The real-fire appearance of Wilderness Collection flames is achieved by allowing the…
MINNEAPOLIS - Powered by virtual software 3DVista, the new Virtual Showroom is an immersive way for guests to discover new and popular outdoor living products manufactured by The Outdoor GreatRoom Company (OGC). The Brooks Fire Table and 30-inch Cove Bowl are a few popular products featured in the tour.
The Virtual Showroom incorporates lifestyle videos, informational handouts, and product page website links to deliver a personalized interaction between sales representatives, partnered businesses, and consumers. Easy-to- use buttons and an engaging visual interface are included to create a seamless experience.
The creation of the OGC’s Virtual Tour is largely…
HIGH POINT, N.C. – A training program intended to help retail associates gain the skills and confidence necessary to improve their sales performance and help them succeed in selling more outdoor furniture is underway with more than 400 participants. Sponsored by the International Casual Furnishings Association, the accelerated online learning series is produced by Bob Phibbs, aka the Retail Doc and creator of Sales RX.
This customized, three-month instruction package is designed for retail associates to create stellar customer experiences, make working in the store more enjoyable and, most importantly, increase sales. A curriculum of short learning modules includes testing…
ARLINGTON, VA – The Hearth, Patio and Barbecue Association announced today that HPBExpo 2021, scheduled to be in Louisville, will now be an all-virtual event. HPBExpo Connect will take place on the same dates, June 23-26, 2021, and be completely online.
“Going all virtual gives us a great opportunity to reach a broader audience as many of our exhibitors and attendees raised travel restriction issues and safety concerns. We are excited to reach more people through a virtual platform and introduce them to the amazing products our industry creates – and to do it safely,” noted Kelly VanDermark, vice president,…
Jensen Leisure Furniture is relaunching for the 2021 season as Jensen Outdoor. Jensen Leisure Furniture has more than a quarter-century of expertise in designing luxury wood furniture with one of the finest hardwoods available, FSC®-certified Ipe. The strength and deep-chocolate-colored beauty of Ipe has allowed the company to deliver on the promise of exceptional casual furniture quality, function, and design with the launch of such well-received collections as the transitional Opal, mid-century Forte, and modern Jett among many others.
Now entering the 2021 season, Jensen Leisure Furniture is broadening its horizons to better serve an evolving marketplace.…
HIGH POINT, N.C. – Volumes of scientific research prove the physical and mental health benefits of spending time in nature. And, while the COVID-19 pandemic has kept the majority of us at home for the past year, 90 percent of Americans with outdoor living space have been taking greater advantage of their decks, porches and patios, and consider their outdoor living space is more valuable than ever before.
According to an exclusive January 2021 survey conducted for the International Casual Furnishings Association, people are doing more relaxing, grilling, gardening, exercising, dining, playing with pets and children, and entertaining outside.
MINNEAPOLIS - The Outdoor GreatRoom Company is adding the Cove Edge Gas Fire Pit Bowl to its popular Cove Collection. The Cove Edge joins the contemporary Cove Collection as an ultramodern outdoor fire feature. It is constructed of SupercastTM concrete with three color variations to choose from: Natural Grey, White, or Midnight Mist. The ledge of the bowl is thin in design to imitate a more familiar bowl look.
“The new bowl is truly a complement to an already popular collection,” Hearth and New Construction Manager Jeff Hanel said. “Its unique mold and use of durable Supercast concrete makes…