LOS ANGELES - DIY Network’s America’s Most Desperate Landscape is all about a massive transformation. In this year’s special, host James Cameron revamped the Laster’s backyard from desperate to absolutely stunning. They created an outdoor space featuring Infinity Canopy that is perfect for family time and lively entertaining.
Watch the transformation: www.youtube.com/watch?v=-D2rsjrUrm0&feature=youtu.be

www.infinitycanopy.com

CHICAGO – The International Casual Furnishings Association (ICFA) honored top retailers, manufacturers, sales representatives and designers this week at a gala awards celebration during Casual Market Chicago.

All segments of the industry gathered at the Chicago Field Museum Thursday, Sept. 14, to recognize manufacturing and retailing excellence, spotlight top product designs and pay tribute to the 2017 Lifetime Achievement Award recipients. Awards presented or recognized during the event included the following:

The Apollo Awards recognize retail excellence in the sales and marketing of outdoor furnishings. Finalists must demonstrate outstanding accomplishments and commitment to customer service. Winners in two categories,…

FT LAUDERDALE, FL - Castelle announces that well-regarded industry professional, Mark Stephens, has joined the company as executive vice president of Sales for the handcrafted luxury outdoor furnishings line. In this role, Stephens will work with the Castelle network of regional directors and independent territory managers and oversee sales flow and growth of the line nationwide. 

“Mark is a consummate professional with immense knowledge from years of working in the home category,” said Derek Ritzel, president and CEO of Castelle. “With more than ten years of experience within Furniture Brands International (FBI) and subsequently the Heritage Home Group, Mark…

CHICAGO – Four decades calls for a celebration, and Casual Market Chicago is the perfect place to look back and plan for the future. For Beka, the odyssey was started in Canada in 1977 by the late Avedis Bederian. Beka was, and continues to be, a family run business; designing and manufacturing fine cast aluminum outdoor furniture and accessories for customers around the world.

Not only are products professionally hand crafted and built to last, every item is meticulously designed to represent premium quality and style to create an outdoor oasis for years to come.

At Beka, company officials…

WINTERTHUR, DE – An 1819 classical-revival klismos armchair in the collection of Winterthur Museum, Garden & Library inspired the winning chaise lounge of the 2017 International Casual Furnishings Association competition. The Winterthur Estate daybed, credited to John Black for Winterthur, is from Lane Venture, which has had a long partnership for the Winterthur Estate Collection. It also has a canopy.

“Lane Venture artists were inspired by the chair in creating a line of outdoor furnishings that are certain to become an important part of today’s twenty-first-century living environments that emphasize unparalleled quality and beauty,” said Kristin L. DeMesse, director, House…

HIGH POINT, N.C. – The International Casual Furniture Association (ICFA) announces the creation of the Mary Fruehauf Retail Genius Award to recognize those retailers whose creativity invokes the spirit of the late industry leader’s unique approach to igniting excitement and emphasizing the fun in outdoor living.

“Mary was a dedicated and passionate person whose creativity of expression sparked a sense of enjoyment and discovery in her customers, community, and the national casual furniture industry for over two decades,” said Mariah Maydew, who succeeded her as president and CEO of Fruehauf’s in Boulder, Colo., after Mary’s death from cancer in 2015.…

As the consumer buying power drives the Casual Market to deliver more options for stylish outdoor spaces, wholesale manufacture ZUO develops a new line of upholstery for indoor & outdoor use and a line of home accents for outdoor. Offering both the affordability, comfort and style, with individual personalization that consumers crave. 

ZUO shared that their clients no longer see Outdoor furniture as a luxury. That from all walks of life, consumers with small patios or decks to larger outdoor spaces, everyone wants an outdoor living space. Their customers from local retailers, designers, and hospitality; want to personalize their…

WALLINGFORD, CT - Brown Jordan Outdoor Kitchens, the nation’s premier stainless outdoor kitchen manufacturer, has introduced a new digital app for iPad® and Android tablet users. The interactive app makes it easy to view the company’s numerous outdoor kitchen offerings with the touch of a button or swipe of the screen.

Created to enrich the customer experience, the app serves up design inspiration via a high res image gallery showcasing the brand’s outdoor kitchen projects in real world settings along with curated product images displaying a broad array of product options. Detailed product information, including unique features supported with…