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Breezesta Expands Piedmont Collection

Breezesta Expands Piedmont Collection

NEW HOLLAND, PA -  Breezesta’s expanded Piedmont collection offers a broad array of features and designs to allow dealers and their customers to customize all of their outdoor spaces, creating personalized experiences “For Every Season of Your Life”.  The Company adopted this tagline to underscore the versatility, flexibility and sustainability of its product line.  Breezesta products are made completely from recycled plastic bottles (milk jugs) and backed by a lifetime residential warranty. 

The Breezesta Piedmont Collection has evolved from static deep seating to an expansive collection with the addition of dining, terrace and motion products.  Highlighting the launch are…

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Castelle Enhances Customer Experience with 2018 Collection Videos

Castelle Enhances Customer Experience with 2018 Collection Videos

FT LAUDERDALE, FL - CASTELLE, designer and manufacturer of luxury outdoor furnishings, recently released a series of professionally produced videos showcasing all of the company’s 2018 outdoor collection introductions along with one highlighting its industry-leading manufacturing process.

The videos, which are produced as marketing tools for Castelle’s customers, provide a moving visualization of the details, finishes and craftsmanship incorporated into making each piece of Castelle furniture. Created to be used by specialty retailers in educating their sales personnel and customers, the videos can be accessed across multiple platforms including online and mobile applications. Each video is available for…

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World Marketing of America Touts Monterey Heat

World Marketing of America Touts Monterey Heat

The Comfort Glow Monterey dual fuel vent free gas stove provides a massive 30,000 BTUs per hour. The open-face design offers maximum flame enjoyment from the charred oak log set and dual yellow flame burner. Heating up to 1,250 sq. feet, this stove is an attractive and economical way to heat almost any room.

www.worldmkting.com

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RH Peterson Co. Heats up the Hearth Market with New Real Fyre® Direct Vent Insert Line

RH Peterson Co. Heats up the Hearth Market with New Real Fyre® Direct Vent Insert Line

CITY OF INDUSTRY, CA – RH Peterson Co. introduces a new line of Real Fyre® Direct Vent Gas Inserts that bring together the beauty and wood fire realism Real Fyre gas log are known for, with the convenience and efficiency of a modern gas heater.

Featuring direct vent “sealed combustion” that enables the fireplace to “zone heat” a single room, the line includes the iSeries intermittent electronic ignition (IPI) model and the millivolt mSeries standing pilot system model. Both versions come in three sizes to fit most masonry or factory-built fireplaces. A large glass viewing window showcases beautifully detailed…

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Glen Raven, Inc Closes Acquisition of Sunbury Textile Mills

Glen Raven, Inc Closes Acquisition of Sunbury Textile Mills

Glen Raven, Inc., a global provider of performance fabrics, announced Monday that it has closed its acquisition of Sunbury Textile Mills, a market leader in the design and manufacture of decorative jacquard fabrics. Financial terms between the two privately held companies were not disclosed.

“Today is a milestone day in the history of both companies,” said Allen E. Gant, Jr., chairman and CEO of Glen Raven, Inc. “By combining resources, Glen Raven and Sunbury are poised to continue expanding the unparalleled level of service that customers of both companies have come to expect.”

Glen Raven and Sunbury have been strategic…

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Amy Myers Appointed Chief Marketing Officer of Summer Classics and Gabby Brands

Amy Myers Appointed Chief Marketing Officer of Summer Classics and Gabby Brands

PELHAM, AL - Amy Myers has joined Gabriella White LLC, parent company to Summer Classics and Gabby, leaders in the indoor and outdoor furniture industry, as chief marketing officer (CMO). Myers will lead the integrated marketing strategy of the brands, including pricing plans, product positioning, promotional activities and merchandising.

“Amy’s extensive background in developing marketing and merchandising strategies for several well-known brands has armed her with the expertise to help us realize our vision,” said William White, president of Gabriella White. “She has the leadership we need to drive an even stronger omni-channel marketing approach that will increase market…

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Summer Classics and Gabby Brands Add Greg Goetcheus as EVP, Business Development

Summer Classics and Gabby Brands Add Greg Goetcheus as EVP, Business Development

PELHAM, AL - Gabriella White LLC, parent company to Summer Classics and Gabby, leaders in the indoor and outdoor furniture industry, today announced that retail veteran Greg Goetcheus has assumed the position of executive vice president of Business Development. Goetcheus has more than 25 years of experience in retail merchandising, operations and services, and will ensure successful execution of the company’s vision through leadership of the wholesale, retail, contract, private label and e-commerce channels.

“As we continue to push our brands’ products through multiple channels, Greg’s proven success in driving growth and a consistent customer experience through sustainable process…

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OW Lee Earns Sixth Straight ICFA Manufacturer of the Year Award

OW Lee Earns Sixth Straight ICFA Manufacturer of the Year Award

CHICAGO - OW Lee, a manufacturer of high-end outdoor furniture, fire pits, and accessories located in Ontario, Calif., was honored with their sixth straight Manufacturer of the Year Award win at the ICFA Apollo Awards on Thursday, September 15th. The event was full of excitement as manufacturers and specialty stores gathered to celebrate excellence in the Casual Furniture Industry.

The Manufacturer of the Year award is one of the ICFA’s top honors. The International Casual Furnishings Association, a sister organization to the American Home Furnishings Alliance, is a global leader in promoting business development and partnerships in the outdoor and…

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