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Phifer Rolls Out New Website

Phifer Rolls Out New Website

Phifer Inc. has launched its new website, packed with fresh educational content, rich images, and handy interactive tools. Phifer’s new site delivers a wealth of information and resources on its vast portfolio of insect-screening, sun-control, and furniture fabrics directly to users’ fingertips for quick and easy access. Optimized for easy navigation on all web browsers and device types, the website delivers an experience that today’s fast-paced digital marketplace has grown to expect.

Mark Edwards, Phifer’s senior executive vice president and chief marketing officer, says, “Phifer’s commitment to being the innovative market leader in our diverse product lines drives us to be in the forefront of technology in our digital-marketing efforts as well. We believe our new website quickly delivers information that the user needs, in a responsive design for today’s vast array of mobile, tablet, and desktop devices.”

Providing clear navigation in a clean, eye-catching design, the site directs users to the information most relevant to their searches. Architects and designers sourcing materials, for instance, can browse through images and specifications to determine which products would best suit their needs for upcoming projects. Phifer plans to expand the website with additional tools and interactive features to help simplify the product-selection process. More information is available at www.phifer.com.

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